Two ABC affiliates, WABC in New York and WCVB in Boston, have admitted that they ran unauthorized ads for the ABC show, “Nothing Sacred.”
On September 25, WABC-TV ran an ad for Chrysler-Plymouth that was never ordered by the auto manufacturer’s ad agency, Bozell. On September 18, WCVB-TV ran an ad for Star Market that was never ordered by the store’s ad agency, North Castle Partners.
William Donohue offered the following remarks on these related events:
“Both the New York and Boston affiliates of ABC say that human error explains the placement of unauthorized ads on ‘Nothing Sacred.’ While I take their word on this, I would be lying if I said that I’m not suspicious, especially given the way ABC has handled certain aspects of this troubled show.
“It is no reflection whatsoever on the integrity of Chrysler-Plymouth or Star Market that this problem occurred. Indeed, quite the opposite: both enterprises, and their ad agencies, have acted responsibly.”