This article by Bill Donohue was originally published by Newsmax on October 13, 2015.

If they want to keep their jobs, the girls at Playboy have to put their clothes back on (or at least their pants).

As reported in the Oct. 13 edition of  The New York Times, that is the considered judgment of the magazine’s executives; even founder Hugh Hefner is on board. Have they gone prudish?

No, it’s strictly a business decision: porn is so popular that going the other way, they hope, may have a strange allure.

CEO Scott Flanders explains that Playboy is a victim of its own success. “That battle has been fought and won. You’re one click away from every sex act imaginable for free. And it’s just so passé at this juncture.”

Flanders did not say who Playboy fought. Nor did he say what the victors won. The former is easy to figure out; not so the latter.

Marilyn Monroe graced the first issue of Playboy in 1953. Important as that was, it was the first installment of “The Playboy Philosophy” that was really ground-breaking. “Our society’s repressive and suppressive anti-sexualism is derived from twisted theological concepts that have become firmly embedded in Christianity during the Dark Ages,” Hefner wrote.

He blamed “totalitarian church-state controls of both Catholic and Protestant origin” for creating this alleged oppression.

The answer to the first question, therefore, is uncontested: Playboy was launched to battle Christianity, specifically Christian sexual ethics. But it is less certain who the victors are and what they won.

If  Playboy’s mainstreaming of pornography has triumphed over Christianity, it does not follow that Playboy won. In fact, by its own admission, it lost.

To wit: In 1975, the magazine had a circulation of 5.6 million; today it stands at 800,000. And there is no assurance that when the girls put their pants back on the numbers will spike.

The Internet, as Flanders indicates, is responsible for making Playboy passé. But if it is the consumers of Internet porn who have won, what exactly did they win? By any honest assessment, they lost.

Those who traffic in Internet porn not only destroy their own lives, they destroy the lives of those closest to them. The research on this subject is not conflicted — it is near unanimous.

In 2010, a wide range of scholars issued a document that contained impressive data. “The Social Costs of Pornography: A Statement of Findings and Recommendations” found the support of agnostics and atheists, along with Catholics, Protestants, Jews, and Muslims.

Liberals and conservatives were represented, as well as specialists in economics, medicine, psychiatry, psychology, sociology, journalism, and law.

Its first finding was that the Internet has made possible a historic level of access to pornography. Second, it found that today’s pornography is qualitatively different from what has been available in the past, and that addiction is now at record levels.

The effect on women is dramatic: they feel betrayed and devastated by their partner’s pornography problem.

Fourth, children and adolescents use pornography to coerce each other into sexual behavior. Fifth, the report found that “Women of all ages comprise 80 percent of those trafficked, children comprise 50 percent, and of those women and children 70 percent are used for sexual exploitation.”

Sixth, users undermine marital and other intimate relationships.

This report is hardly unique. Many studies have found that marital relations suffer greatly.

The users of pornography find it more difficult to get sexually aroused; they also lose interest in their partner.

Just as important, partners are made to feel inadequate, and many see pornography as an expression of infidelity. Moreover, children and adolescents drawn to online pornography experience psychological and behavioral consequences that are traumatic.

The sad fact is that there are no winners in Playboy’s battle against Christianity. Being “one click away from every sex act imaginable for free” has not made us a better society. Indeed, consumers of Internet pornography are increasingly dysfunctional.

And because their loss is not confined to them, they ineluctably poison relations with others.

Winning battles with no victors sounds like an oxymoron. But in this case, it happens to be true. Playboy’s hedonistic values may have triumphed over Christianity’s more mature understanding of sexual ethics, but it has left a trail of social and moral debris in its wake.

That’s not the mark of a winner — it’s the signature of a loser.

Dr. William Donohue is the president of and CEO of the Catholic League for Religious and Civil Rights, the nation’s largest Catholic civil rights organization. The publisher of the Catholic League journal, Catalyst, Bill is a former Bradley Resident Scholar at the Heritage Foundation and served for two decades on the board of directors of the National Association of Scholars. The author of six books, two on the ACLU, and the winner of several teaching awards and many awards from the Catholic community, Donohue has appeared on thousands of television and radio shows speaking on civil liberties and social issues. Read more reports from Bill Donohue — Click Here Now.

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